Meet Your Five Facets of Business™ Certified Operator

Hey, I'm Dave!

Dave Newell is on a mission to align the misaligned. As the founder of Evolve Leadership Consulting, he helps entrepreneurial leaders scale their businesses using the Five Facets of Business™ — a proven operating system built to bring strategy and operations into sync.

Over the last decade, Dave has partnered with more than 150 businesses and 1,000+ leaders, helping them build companies that grow sustainably and operate with clarity, even when they step away from the day-to-day. His work sits at the intersection of leadership, systems, and sustainable growth — and he’s just getting started.

As a Five Facets of Business™ Certified Operator, Dave uses the Five Facets framework to help founders see what’s actually happening inside their business — and make confident decisions about what to fix first.

The Five Facets of Business Framework™

A Clear Operating System for Founders Who’ve Outgrown Chaos

Most businesses don’t fail from lack of effort — they stall because Strategy, Operations, Finance, Story (Sales/Marketing), and Culture aren’t aligned.

We help founders align these facets and ace their business — fast.

Most businesses don’t fail from lack of effort — they stall because Focus, Function, Finance, Fulfillment, and Feedback aren’t aligned.

We help founders see the truth of their business — fast.

Clarity

See what’s actually happening in your business — not what you hope is happening.

Alignment

Identify where teams, systems, and priorities are working against each other.

Execution

Walk away knowing exactly what to fix first — and what can wait.

THE PROBLEM MOST FOUNDERS MISS

If Everything Feels Important, Nothing Is Actually Aligned.

Most founders are working harder than ever.

Revenue is moving. The team is busy. Projects are shipping.

And yet…

Decision-making feels heavier. Execution feels slower.

And growth feels harder than it should. That’s not a motivation issue. It’s what happens when leaders hit their complexity threshold.

But the decisions won't stop, execution can't stop and growth shouldn't stop. That's where we can help.

What We Offer

The Five Facets of Business™ Consulting

Enhance your business in the key Five Facets of Business™ to achieve clarity, alignment and execution

The Aligned Leader™ Coaching

Grow your leadership capacity and strengths through challenging exercises partnered with consistent accountability

Operational Optimization

Based on your diagnostic, elevate the process development, project management or revenue operations of your business

Clarify. Align. Execute.

Growing businesses don’t stall because of a lack of ideas.

They stall because everything feels important — and no one is sure what actually comes first.

The Five Facets of Business™ framework gives founders a simple operating logic:

Clarify what’s really happening inside the business — beyond opinions and noise.

Align strategy, systems, and people around the few priorities that matter now.

Execute with confidence, knowing effort is going into the right work, in the right order.

How Our Engagements Work

Step 1

Diagnose: Take The Five Facets of Business™ Velocity Assessment

Step 2

Plan: Design The Leadership Growth Map & Identify Priority Order For Application

Step 3

Implement: Make it happen!

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